Working hand-in-hand with your salespeople, Red Thread becomes your INSIDE SALES team providing whatever sales support your company needs to reach important revenue goals.
Many of our clients use lead generation call campaigns for:
Trade Show & Event Follow-Up
Database Cleansing & Maintenance
It's not rocket science, but it's a very smart strategy and it works!
"If you can't explain it simply
you don't understand it well enough." ___________
A Relatively SIMPLE Tactic
No. We aren't geniuses. But we think we are onto a great formula for generating leads and building solid sales pipelines. Plus, we think it's pretty easy to explain and execute.
It all starts with timely and relevant E-Mail marketing pieces written in a way to engage your audience. Then we take the list of 'Opens' and 'Clicks' and put them into our Call Center for a proactive call campaign.
This integrated, behavior-based approach results in a 2% to 4% conversion rate and provides your sales team with actionable leads to contact.
Call campaigns allow you to gain valuable market insight and uncover your prospects objections and questions as well as their time frames, budgets and needs. This tactic provides better quality leads for your highly paid sales teams to follow up - making the most of their valuable time.